‘I know the buildings where the lifts don’t work, and the tube runs underneath,’ says Alex Stroud. ‘There are certain streets where you want to be on a particular side for better sunlight. I’ve been doing this so many years now that I know where to look.’ Stroud works in a ‘slightly unorthodox’ way: happily, and for himself. ‘I get as much joy out of acquiring a £1.5 million flat as I do with a £10 million house,’ he says. ‘As long as I put my head on the pillow, knowing my clients bought the right place at the right price, then I’m happy.’ He dismisses press scaremongering: ‘London has been incredibly resilient. Yes we’ve had a stamp duty hike, which has put fairly serious brakes on the market, but there has been a flight to quality,’ he maintains.