Reputation Managers
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People see the world differently,’ says Anthony Simon of the ‘contextual shift’ in Western politics. It is a trend that called for the biggest change in Portland in 2016, with the formation of a specialist Brexit team (including some from the UK government) to help clients decipher the pattern of post-referendum events. ‘No one can predict the future, but at least we can have a good idea of the direction of travel and the priorities of the government, the priorities of political parties, and public expectations,’ says Simon, a former head of digital communications at Number Ten. With the digital world also going through a tectonic change, ‘people need to be more careful of what they’re doing, what they’re saying

Anthony Simon