The world is becoming more socially aware, and the public is increasingly interested in the values of organisations, says ClearlySo’s CEO Rodney Schwartz. His firm is all about creating a significant social impact via capital raised, an activity which has been ‘easier than ever’. But it’s never all about the money: ‘Financial return is fine, but you get to a point where it’s not sufficient…I want my money to make a positive impact.’ It was why he founded ClearlySo in 2008 – ‘to help create 100 Just givings’. The financially-savvy Schwartz is a former Wall Street rebel who made a sell call on the investment banking sector in 1983 while everyone else wanted to buy: it was the right decision and it made his name.
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