A founding member of Greenfield Capital, chairman Steve Smith founded retail chain Poundland and grew it into a household name with an annual turnover of £186 million before selling in 2002. He has focused on property and entrepreneurial opportunities ever since. A principal bridging and property development loan lender, the firm boasts private backing and over 50 years’ lending experience at management level. It lends to clients nationwide and for premium clients (£500,000 loans and up) it focuses on bridge lending for property developers. It recently won FCA approval to offer regulated mortgage lending, leading to an ‘uplift of referrals’ and demand: an opportunity to widen its product base.